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Model Over exposed to public
Over the past few years the proliferation of Models on the net is incredible. Like the statistical 'bell curve' some very good/beautiful models get most of the work. In my business of being a commercial photographer I am involved in casting alot of shoots. Most of the time an Agency Model is used, but other times other non-agency models are. What I have noticed this past year is that many clients are 'tired' of local models who have too much work or images on the net. Whether a model has a presence in numerous Modeling Sites, or on other Website. They know that their clients or the public might recognize a Model from some website that they feel is inferior to their own product or services or print campaign. So, is being out their on the web with a large web presence working against you the model? Is your potential agency or career being hurt by being everywhere? M Oct 13 06 08:40 pm Link There is logic in that decision. Depends on the product. Sort of type casting if you will. Oct 13 06 08:47 pm Link I agree... depending on what you are advertising could be good or bad. I mean, if you have a lot of nudes out there, and suddenly try to audition for school or kindergarden commercials, it can come and bite you in the ass But I also read somewhere that many casters look a lot in this kind of sites for girls like FHM hottie of the year, or playboy school girls edition and things like that... So I think it varies depending on why are you out there for. my 2 cents Luis Oct 13 06 08:54 pm Link Well I know that doing castings for a few fashion companies in NYC, that this was a major issue with some of the Models that showed up. The ones we where interested in we Googled their name, checked MM and OMP and we searched their email address in MySpace. You will be very surprised what you can find out! Our clients found they didn't want these models. M Oct 13 06 09:07 pm Link markEdwardPhoto wrote: i've heard clients say a lot of things but that isn't one of them. i've heard they don't want to confuse the public with the same model for a conflicting like vertical market, but not for using a recognizable face for something altogether different. most clients want that high recognition factor that goes with popularity. Oct 13 06 09:10 pm Link FaceReality wrote: I agree. I've been involved in over 5,000 castings in New York City, and have never once encountered what you are talking about. Oct 13 06 09:57 pm Link Mostly, it depends on the client. Some very conservative clients and certain products that target a specific customer base will be sensitive to the reputation of the model. Most my clients won't care that much so long as it's not media saturated and porn. On the other hand, there are products and clients who would do very well with a model that has more notoriety and publicity! Oct 13 06 10:07 pm Link It is a brave new world. Oct 14 06 12:29 am Link We did have a case in the UK where the public got real, real tired of seeing a particular personality in TV adverts. Turn on the TV and there she was selling furniture; change the channel and there she was again flogging groceries for one of the big food chains; change to another channel and there she was selling vacation packages... and on and on it went. These were not just different adverts for the same products but different adverts for everything under the sun. People started to complain to the advertisers and she is now pretty much gone from the box. Everyone seemed to breath a sigh of relief and mutter the words "good riddance". This IS a classic case of over exposure of a single personality in advertising, and I hope she canned her agent for doing that to her career, because if she even shows up as a presenter on a programme now, much less in another advert, people will change the channel just to not have to look at her again. From this presenter's bio: Studio36 Oct 14 06 09:04 am Link |
