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Offensive advertising (print and/or television)
Glad to see this thread might have some legs, Mayan. :-) Sep 13 06 10:58 am Link . Sep 13 06 11:01 am Link Naomiwynn wrote: a couple of years ago, ck had a huge billboard on houston and lafayette that was far racier than this. let's just say the word 'rimjob' came to mind. not offensive to me, though. i advocate the de-tabooing of naughty things. Sep 13 06 11:03 am Link Naughty advertising is fun. :-) (And with that post I've exceeded my quota for the day.) LOL Sep 13 06 11:04 am Link Lamonica wrote: Actually, Lamonica, it's the same thing, and theme I see bubbling up here is the contemptuous treatment by advertisers of, essentially, their target audiences through caricature and stereotype. Sep 13 06 11:06 am Link I think that CK ad is a beautiful shot. I don't see anything offensive about it at all. Sep 13 06 11:15 am Link Melvin Moten Jr wrote: Ooh, trust me, Bran does... heheh... he thinks he's big and beautiful... He's not ashamed of his size, he embraces it. That's why I love him, he's not afraid to just be him. Our one friend was freaking out over something and he told her to go eat a candy bar and shut up....lol... I love him. He thinks its ok to be sensitive, but things get out of hand when people become overly sensitive (ie, the bondage thread). Sep 13 06 11:57 am Link Black Ricco wrote: Personally, neither do I. I just object to having to answer my 6 yr old neice saying "what are they doing, UncleJoe?" I think they should be more careful about the venue in which such ads are shown/displayed. Sep 13 06 12:03 pm Link Lens N Light wrote: Kids will pay no attention to this stuff..its something they dont know about.....what they do know is "ELMO", so if "ELMO" was up there, then kids will NOTICE......kids pay no mind...people need to STOP. These lines "what are they doing", and "why are they laying like that", from kids...just doesn't happen.....you're quoting a punchline from a joke, that is going to end up a dirty joke by daddy answering the kid........"Mommy, what is that long thing between the elephant's legs"? "oh thats his trunk"..."no mommy, that long thing"....."well son....." Sep 13 06 12:10 pm Link I think that the point here is that advertising is supposed to get your attention. If a commerical doesn't get your attention, then it isn't doing its job. Some of the best commercials I have ever seen have been offensive as all hell. Remember the Smartbeep commercial in which a man picks up a girl for a date and once she's seated in his car and he closes the door, she farts loudly? When he gets in the car, he introduces her to the people who are in the back seat and look horrified. Brilliant commerical. Now, that commerical offended someone, and made someone else laugh. Neither of those two people will forget the product, however, and in spreading their opinion of the commercial, they are helping the product being advertised because they themselves become advertisements. Ever hear the saying "There's no such thing as negative publicity?" Sep 13 06 12:12 pm Link Where is it written that people have some sort of "right" to not be offended? Non-christians are offended by schools which have "Christmas celebrations". Others are offended by "In God we Trust" on US currency. Some are offended by the phrase "One Nation under God", or the flag or National Anthem. Some are offended by public prayer. Others are offended by clothing styles, fashion styles, billboards, magazines, etc. Fine, it's ok to be offended. Enjoy being offended if you like. What really bugs me is those people who feel they have some "right" to an "offended-free life" and try to impose their views on others. If such people are given credibility, we'll have more illegal immigrants with driver's licenses voting, become a seven language country, women will wear loose fitting black clothing and hide their faces beneath veils, liquor won't be advertised or even available, magazines will become non-existant, movies will cease to exist, music will be terminated, and the creative nature of the entire society will become stifled. If someone is offended by Penthouse or Hustler, write them a letter and tell them you won't buy their prduct. If enough people do that, they'll change. If they don't change, you're probably in the minority....accept that. The same is true with Calvin Klein ads, or anything else that eminates from a company who'd like your business. If chidldren inquire about why the people on the billboard aren't wearing any shirts, why not spend energy giving them a good answer and don't worry so much about being offended. Such questions from children should be viewed as an opportunity to communicate and explain. When it comes to everything else, please understand that even though you may have come from another country, you chose to come here. Here, we speak English. Here we have customs based on OUR (not your) historical heritage. When my ancestors came here, they stopped speaking Polish, German, and Irish and began speaking English. They began to celebrate the customs of the US, even though they differed from those of their own. Sure, they still danced to polkas, and ate Polish sausages, but they didn't bitch about pledging allegiance to the flag. If we are going to have freedom, we are going to be offended from time to time. If we have a society that believes everyone has the "right" to not be offended, we will no longer live in freedom. The difference between the two is infinite. God bless a Free America. Sep 13 06 12:24 pm Link Lens N Light wrote: funny how this works. if your neice were to ask the following in an even more powerful venue would you have the same sense of dismay/consternation, "uncle joe, why do so many people shoot and kill eachother on television?" Sep 13 06 12:24 pm Link Mikes Images wrote: I agree with you 100% -- but the OP did ask what advertisements offended us, which is a reasonable question. My being offended by something dosen't mean i demand any type of policing action against said ads...The only police I need is the "off" button on the front of my tv set. Sep 13 06 12:30 pm Link Melvin Moten Jr wrote: When it comes to people who are offended, you seem to be unusually tolerant. I wish more people were. Too many scream "there ought to be a law!" Sep 13 06 12:36 pm Link Mikes Images wrote: People just need stop being offended....and stop being tight-asses! Sep 13 06 12:42 pm Link FosbreStudios wrote: I fully agree. It seems like sometimes, people are just looking for something to be offended by. If I let everything get to me, I would never be able to enjoy anything else. To be honest, I'm more offended when people perpetuate the sterotypes they are trying to break down. Sep 13 06 12:55 pm Link Mikes Images wrote: "You have the right to be offended. If you exercise this right, anything said to you may be twisted by you to permit you to take further offense. If you cannot muster the energy to be offended, someone else may be offended in your name. During any discussion, you may decide at any time to exercise this right, not answer any questions, and leave in a huff. " Sep 13 06 03:42 pm Link back to the original intent of the thread -- rather than the decent into whether or not taking offense is valid or good -- my addition to the list of the offensive... the Sony PSP 'White' ad. Sexist & racist always a good combo (FYI the ad was pulled not too long after release with full apologies from Sony. Sep 13 06 05:04 pm Link Lens N Light wrote: Why couldn't you just say "They're laying on top of each other?" It's the truth. She doesn't know sexual overtones yet. Sep 13 06 05:51 pm Link This is called ordering the stork Sep 13 06 05:53 pm Link Thanks, everyone... keep them coming. This is an interesting study. Since I am in the legal department, marketing is rife with concerns about what the public will find "offensive." That, admittedly, is probably only second to "will it grab their attention." For example, French Connection is a UK company. With a bit of inspiration, they're logo has become "FCUK". The connection, aimed at a younger demographic, has been very attractive to the young people as being symbolic of rebellion, non-conventionalism, etc. (Sadly, they're fashions suck, but that's just a personal gripe.) The campaign, however, has been successful to them despite complaints from a different demographic (the ones who were never going buy French Connection). All the same, the end result was what mattered. Many fashion editorial spreads have drawn excessive criticism as well. Not just that fashion models are waifer thin, but the subject matter has unsettled many people. Depending on the product, it's not always a pandering to the "lowest common denominator" but a company as large as the one I'm involved with does have to pay attention to possible negative feedback. The amount of consideration that goes into a branding or marketing campaign is dizzying. Not all bases can be covered, but we're trying to find a quantifiable threshold that stands across MOST lines. You have about 2.5 seconds to grab attention ... some ads are clearly done for the shock value to grab that attention. It either has to convey a quick message or intrigue the viewer to stay the rest of the time to see the punch line. It's the aftermath that I'm working with. Sep 13 06 05:56 pm Link Nothing really offends me as much as the scantilly clad 20% human, 80% plastic women that strut out with the cash on those poker shows. I don't know why this erks me so much, maybe because my husband watchs those shows and I'm just jealous that I am a flat chested homely looking midwest housewife. Sep 13 06 06:02 pm Link Oh and also the use of the word pimp as a good thing. Why do we glorify that "profession"? Rediculous Sep 13 06 06:04 pm Link MsChris wrote: Thanks, but maybe I wasn't clear. I'm trying to limit this to advertising on a national or global level only (altho' I'll admit I've seen some really weird local ads). Sep 13 06 06:08 pm Link I hate the Burger King ads with the guy wearing the "king" mask, and the slogan is "wake up with the king". Those commercials just creep me out. Sep 13 06 06:16 pm Link Jim Goodwin wrote: Those squick me out too. Sep 13 06 06:36 pm Link Lamonica wrote: It wouldn't be a black guy dreaming about donuts - that's not the regular steretype for black men. If it were a black man, it would be him dreaming about a woman with a big ass or a bucket of fried chicken. Sep 13 06 08:30 pm Link Melissa Lynnette wrote: OK, but WHY does your father hate that ad (he's not alone, btw). I have my own reasons, but it mostly centers on the fact that I think Paris Hilton's grandfather is probably rolling in his grave to see how his hard work went to the shytter. Sep 13 06 08:50 pm Link Naomiwynn wrote: Hey...who's been telling you about my dreams?!!???! Sep 13 06 09:13 pm Link Mayanlee wrote: I saw one the other day in which the woman using the ubiquitous blue liquid to substitute for menstrual blood demonstrated the absorbant power of a pad by rubbing it all over her chest. It didn't offend me, but I did wonder whose bright idea that was. Definitely touched my "ewwww" button. Sep 13 06 09:15 pm Link Richard Tallent wrote: OMG, the first time I step into this post and the first post mirrors my thoughts exactly. What are the odds? Sep 13 06 09:16 pm Link I can't give anything from first hand experience (no TV), but one of the other boards I visit (for pregnant and new moms) There is a RAGING debate over baby formula adds! Most women are offended that formula is portrayed as being better or almost as good as breast milk, and that formula feeding moms always look better and happier in those commercials. Another add is for an Omega-3-faty acid suppliment, "because most women who breast feed don't get enough...That means your babies not getting the amount in formula..." Most are mad about that one because they feel it belittles their choice to breastfeed, and raises that you're not good enough feeling we all hate. Another is a magazine cover, some issue of "Babytalk" shows a woman breastfeeding, theres a huge thread about the controversy surrounding that. Is it or is it not offensive, ect. ect. On the flip side there's a commercial that compares a woman choice not to breastfeed to riding a mechanical bull when pregnant. Exagerating the risk a bit... Most of these women have a problem with the "You're not good enough," or the "you're negligent" messages. http://www.4woman.gov/breastfeeding/adc … -E01NY.mpg http://msnbcmedia.msn.com/j/msnbc/Compo … .widec.jpg Sep 13 06 09:17 pm Link Mikes Images wrote: Well, lets just say I've done my shift on the "other" side of the "offense" line, and have a unique view of both sides of the issue. Judge not, lest ye be judged and all that. Sep 13 06 09:17 pm Link Mayanlee wrote: I'm out looking for something to offend me. Sep 13 06 09:17 pm Link Naomiwynn wrote: Oh, come on people - no one has even tried to refute the fact that the model looks like a primped up 14 yr-old. Which is really what mostly offended me in the first place. Sex is sex. Fine. Sex with a child is offensive. Sep 13 06 09:26 pm Link I'm not too fond of the sleep drug commercials, and the really stupid livin large mens manhood commercial. Can't get past that one. But, who cares what offends me. I'm a card carrying member of the too unimportant for anyone to care if they offend me club. Sep 13 06 09:31 pm Link Mayanlee wrote: i think your research will also show the majority of advertising is under creative control in the midwest, not the right and left coast. generally speaking, of course, sans the oft campaign that reaches beyond that might border on provocation such as those in the fashion industry. Sep 13 06 09:34 pm Link Interesting thread... glad I came across it because previous to this, I had no real forum to gripe about something that has been on my mind since I saw it.... There was a movie that came out a while ago about cheerleaders or something... I can't remember the title and I'll never see the movie. Not even if I'm on a trans continental flight and it's the only thing on.... Anyway, during the promo ads for the movie, there was one where one of the cheerleaders says "Call me!" to this guy and he replies "Stalk you..." I immediately thought it was very inappropriate. I'm sure that some of the models on here can relate to what I know has been a terrifying problem for some of my friends in the past. Stalking isn't funny.... but... meh... maybe I'm being too sensitive... :S Sep 13 06 09:45 pm Link Hey...who's been telling you about my dreams?!!???! Are you black? if so, then obviously no one told me about your dreams. I just know. All black people dream about about big asses and fried chicken. Common knowledge. Sep 13 06 10:11 pm Link I know you said TV/print, but I don't watch TV, and the ads in the WSJ are for people who have a lot more money than I do. That said, I'm offended by any ad that incorporates Flash⢠or uses sound or animation of any kind. Gimme text ad or static banners, just like newspapers. I will second that BK ad, though. And the foot fungus one. As Paris Hilton would say: Ewww! And (ok, so I do occasionally watch TV) I thoroughly associate ED with athletes now, thanks to advertising. I'm glad I'm no jock! Sep 13 06 11:01 pm Link |