BARQUE was conceived to reinvigorate the menswear genre, offering an original, modern interpretation of the classics. The collection is designed for people who have grown tired of predictable American menswear stores and are looking to update their old-fashioned suits and conventional wardrobe to something that is new and fresh, but firmly grounded in the traditions they grew up with. BARQUE customers want a better, more fashion-forward and global lifestyle without having to spend a fortune and stray too far from their comfort zone.

After almost eight years working as a designer in New York and Taipei for various brands and one year studying MBA in International Luxury Brand Management in Paris – hubs of world fashion, BARQUE’s Creative Director, Gilbert Chen understands customers' needs from a global perspective. Influenced and inspired by fashion from around the world, he has developed a collection embracing two main concepts - “casual dress-up attitude” and “international-fusion styling”.

The name BARQUE grew from the word BARK, the outer covering of a tree. The name was chosen because Chen sees clothing as the BARK of humanity - it serves to cover and protect us in a simplistic and natural way. Substituting QUE for K is meant to represent the modern and global spirit that the brand embodies. As an early material used to make clothing, BARQUE also evokes the use of natural materials and the days of serious craftsmanship in clothing design.

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