Working in the creative industry for over 12 years, Kirsty MacDonald has a vast knowledge of consumer engagement, especially in the fields of POS, packaging design, digital & social media, brand merchandising, online content management and visual communications.

Based in London for most of her life, she has been positioned in the retail and music industry working with international industry names such as Habitat, EMI, Warners and Decca.

She prides herself with a strategic approach to business, with the primary goal of strengthening clients existing business and forging new customer relationships, whilst understanding market trends and how to leverage brand assets.

Kirsty is also adept at exploring the visual theories of commercial audiences and the photographic influence on society, where she joined forces with other like-minded photographers to exhibit their work and establish a fan following of hundreds in London’s creative heart, The Old Truman Brewery, in Brick Lane.

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