Borne of the need to see and the will to make it look good, Ashcroft took to Manhattan and added a bold dimension to eyewear with their limited edition frames. Blending modern with vintage and contemporary with classic, Ashcroft delivers a timeless look that resonates with the young, fashion-forward eyeglass wearer—the wearer who defines the New York ambiance with a quirky, apathetic coolness. The wearer who sees to be seen. The “mad to live” type of wearer.

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